YouTube Shorts Guide

MCountdown and Music Bank are now be taking SNS points from ATEEZ-related content on YouTube shorts. Create posts with ATEEZ official audios and engage with ATINY YouTube Shorts creators as amount of official audio usage or views for each short can be used to gain Music Show SNS points.

Additionally, TikTok can indirectly help with rankings for charts such as Billboard 200, Billboard Hot 100, UK Official Albums, SNEP, and Offizielle Deutsche by introducing people to the song and making them intrigued enough to go stream it on a platform that contributes to charting.

Why YouTube Shorts?

  • GARNERS SNS POINTS for ATEEZ in Korean music shows

  • INCREASES SOCIAL METRICS / POPULARITY for ATEEZ

  • ATINY CAN MAKE ATEEZ GO VIRAL. In addition to ATEEZ going viral for their uploads, ATINY has the potential to create a viral moment from ATEEZ’s challenges, songs, or performances.

  • Trending songs from YouTube Shorts are added to a "Trending in Shorts" category in YouTube Music. This can help additional users discover and add the song to their playlists (and those streams will count for charts!)

  • Songs that users view in YouTube Shorts are added to a "Heard in Shorts" category in YouTube Music. This can help those users remember songs they are interested in and add them to playlists (and those streams will count for charts!)

  • Users can also save a song from Shorts, and it will automatically be added to a "Sounds from Shorts" YouTube Music playlist

YouTube Shorts has many advantages for ATEEZ & ATINY

What & when should I post?

General videos

  • Clips of ATEEZ content (snippets of the music video, trailers, variety shows, performances, etc)
    *** You only need a clip of a few seconds or a few images – no editing skills needed

  • Non-ATEEZ content (snippets of daily life, purchasing an album, unboxing an album – truly anything!)

Participate in trends

  • Use ATEEZ edits and official audios

Create fun challenges/trends in theme with comeback

  • Dance challenges, vocals, transitions, etc

Participate in fanbase projects

  • ATEEZ Rising Golden Hour Part. 2 TikTok challenge coming soon!

  • Use project hashtags so we can see how well we do!

Post at global posting times

  • These often guarantee the most engagement on your content

IMPORTANT! Always use ATEEZ official audios and hashtags

  • These help ATEEZ gain traction and earn SNS points for music shows

    • Always use: @ATEEZ_Official #ATEEZ #에이티즈

    • Also use: tags that relate to the content you’re uploading

    • Tailor your tags to your audience! If you are targeting kpop fans, use #kpop and other KPOP-related tags. If you want to reach the general public, leave off the #kpop and other KPOP-related tags (other than the ATEEZ official tags) and use tags that will help you reach the people you want!

Engagement Guidelines

Ways to engage with content

  • LIKE the video

  • Leave a COMMENT (don't spam!)

  • SHARE the video

Engage with...

  • ATEEZ CONTENT on YouTube Shorts

  • ATINY CREATORS

  • Creators who mention ATEEZ, do an ATEEZ challenge, or use ATEEZ audios
    ***Don't talk only about ATEEZ – comment on the content they made and how you enjoyed it

  • YouTube Shorts creators' REQUESTS
    ***Request ATEEZ! Many creators will ask for requests for doing challenges, reactions, etc.

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